Hire and grow the creativity AI can’t replace.
AI drafts reports and writes code in seconds. Your edge is people who generate original ideas and improve on them. The NEOMI test measures that for hiring and teams, and NEOMI programmes grow it in the children your company supports.
Two ways to work with NEOMI
Use the test on its own, for your people, or run a NEOMI programme for children with the test before and after.
The test, for your people
For HR and team leaders
Short creative tasks, scored by AI, with instant individual and team reports.
- Hiring and selection
- Team assessment and growth
- Five creativity skills, from fluency to imagination
- Starts with a pilot: one team or one hiring round
NEOMI programmes, for children
For CSR teams, learning labs and family programmes
Workshops or the full programme, where children design ideas, explore them in AR and 3D-print them.
- Themes shaped around your field
- Ages 6 to 12, with formats for older children
- Creativity tested before and after
- A report you can share
You can run both: a pilot with your team, and a programme for the children you support.
The NEOMI test for hiring and teams
CVs and interviews can’t measure creative thinking. The NEOMI Creative Thinking Test adds an objective measure, scored by AI, with instant results.
57% of employers call creative thinking a core skill, and its importance is rising.
39% of workers’ core skills are expected to change by 2030.
67% of the most creative companies beat average organic revenue growth.
Hiring and selection
- Score candidates’ creative thinking alongside technical tests
- Compare applicants on the same objective measure
- Add evidence to interviews, not just gut feeling
Team assessment and growth
- Map creative strengths across teams and departments
- Spot innovation champions and the people who need support
- Measure training impact with before-and-after scores
What it measures
Fluency, flexibility, originality, elaboration and imagination, with individual and team reports.
Start with a pilot
One team or one hiring round. We set it up, run it and walk you through the results. Use the scores alongside interviews and technical tests, never instead of them.
Pilot the testNEOMI programmes for children
For learning labs, CSR teams and family programmes, as one-off workshops or the full programme.
Workshops
Themed sessions built on NEOMI, like the cars and mobility workshop we ran at the Volkswagen Group’s Autostadt learning lab.
Longer programmes
The full NEOMI programme for the children you work with, through a learning lab, a community or a family programme.
Creativity tests
AI-scored tests before and after, so you can show what changed for the children who took part.
A theme that fits you
We shape the challenges around your field, the way the Autostadt workshop centred on cars and mobility.
Why companies choose a hands-on format
Children leave with something they designed themselves, and you leave with results you can report: creativity scores from before and after, by child and by group.
Shortlisted, selected, and already in 39 schools
NEOMI is used by 39 schools and 2 universities in 5 countries, directly and through regional partners.
NEOMI at Al Kifah Academy
+56%higher average creativity score after the programme: from 72 to 112.
- Before the programme
- After the programme
| Before the programme | 72 |
|---|---|
| After the programme | 112 |
More than 200 students in grades 6 to 9 took the test before and after the programme in 2023. The whole curve shifted to higher scores, not just its top end.
Study by Just to Learn with Al Kifah Academy. The curves are redrawn from the study’s chart.
Shortlisted for the QS Reimagine Education Awards 2026
In the Developing Emerging Skills & Competencies category.
Selected for the AI Hub for Sustainable Development
A G7-endorsed initiative co-led by UNDP and Italy’s Ministry of Enterprises and Made in Italy.
Selected for Cyber4Africa
A six-month programme by the AI Hub, Cyber 4.0 and Cisco Kenya that builds security-by-design into African AI startups.
Inventors of Tomorrow: AI + NEOMI
A cars and mobility workshop for 12 to 14 year-olds, run with NEOMI at the Autostadt Learning Lab, Volkswagen Group, Germany.
Countries include
- Egypt
- Jordan
- Germany
- Saudi Arabia
Learning for your own teams
Beyond programmes for children, Just to Learn builds digital courses for corporate training teams and trains the people who create them.
Ask about these servicesE-content for corporate training
We turn your experts’ knowledge into polished, interactive courses that run in your learning management system, from the first content audit to a finished package.
A home for your courses
If you don’t have a learning platform yet, we set one up, customise it and manage it for you.
Training for your instructional team
Hands-on training for the people who design and build your courses, on-site or online.
Questions companies ask
Can we buy only the test?
Yes. Use the test on its own for hiring and teams, or for the children in your programmes. You can add a programme later.
Should the test decide who we hire?
No. It adds one objective measure of creative thinking. Use it alongside interviews and technical tests, as evidence behind a decision rather than the decision itself.
How does a pilot work?
We agree one team or one hiring round with you, set up the test, run it and walk you through the individual and team results.
Which ages are the children’s programmes for?
Children aged 6 to 12, with special formats for older children, such as the workshop for 12 to 14 year-olds at Autostadt.
Can we measure the impact on children?
Yes. Children take the AI-scored creativity test before and after, and you receive the results.
Plan a pilot or a programme
Tell us whether it’s for your teams or for children, and what you have in mind. We’ll reply with options that fit.
- A test pilot with one team or one hiring round
- Workshops or longer programmes for children
- Creativity measured before and after